Saturday, February 14, 2015

Q&A With Freja Beha Erichsen, The Face Of Hugo Woman

Freja Beha Erichsen has been turning heads in the fashion industry ever since she made her debut at the tender age of 18. Flying the flag as the face of Hugo Woman, the 'Queen of Cool' dishes all in this exclusive interview!


"I think the perfume has a lovely femininity that matched with the more raw undertones of amber, gives a very rounded scent." She went on to compliment her male counterpart for the campaign, "Adrien is such a lovely fellow, we had a fun on set and it felt very natural to work together."

When prompted for her beauty tips, Freja mentioned besides having a good time and enjoying yourself (beauty shines from within and all that jazz), a good moisturiser that fits your skin is essential. She clarified, "For me that's an oil-free moisturiser."


She loves cooking and eating good food, thus it is no surprise that her refrigerator is filled with a lot of condiments (mainly hot sauces), two packs of bacon, a dozen eggs, beers, wine, apples, pears, lemons, limes, beets and salad. She stays in shape by working out twice a week which she personally finds to be a good lever.

As a model, Freja has to adopt lots of different styles. She describes her own attire as uniform-like, "Lots of blacks, olives, indigo, greys and shirts, jeans, pants and T-shirts. There's nothing better to put on jeans and a T-shirt. I don't really dress up." She is never without a ring her grandmother gave her, a ring her father gave her mother, and a chain her brother and mother gave her.


Her love for travel is legendary, "Denmark, obviously, is one of my favourite places in the world as it's my homeland and I am used to the vegetation there. England is fairly similar, and the countryside especially is so beautiful. Kenya is another. The south of France I really love. There are so many beautiful places!" She added, "I haven't been to Iceland yet and that's somewhere I'd love to explore. It looks so beautiful from what I've seen and heard from people that have been."

Now living in New York, Freja's unique and original style is expressed in tattooed personal odes and words including 'float' and 'serendipity is life'. Her 16 tattoos come from lots of different places over a period of time and what feels natural. She revealed that they are quite small, which is the reason we can't see them all. She is done for now, but who knows what the future may bring!


That is it! A huge thank you to the team at P&G for entrusting me with this interview opportunity. I had lots of fun dreaming up these questions!

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